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This book is NOT about using the next bright shiny button (the next new sales or marketing tactic, like a new social media platform), although this book will ensure you get maximum results from it.
This book is NOT about giving you theories. I’ve read enough business books to know when the author is trying to ‘pull the wool over your eyes’. Everything you read in these pages is therefore proven in the ‘field of battle’. Absolutely everything is an idea for you to ‘try out’.
This book is NOT about you having to spend a considerable amount to multiply your sales and profits. Much of what we take you through can be done without cost, or on a shoestring
It's about putting a system in place to consistently grow your business on autopilot.
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I spend a lot of my time challenging the players, the support staff and myself to evaluate our current situation to ensure we are moving with the times, knowing that if you stand still you can get overtaken. We are always looking to improve whilst maintaining the solid foundations needed for sustained growth. This book provides a way forward for those who are willing to embrace a proven approach and I am confident that it will give you the “point of difference” that we are all hoping to find.
Peter Moores
(Twice Former England Cricket Coach and now Head Coach at Nottinghamshire CCC)
“I got my investment back within the first 30 days! I couldn’t love this book more than what I already do. If you’re struggling to get sales in your business, this is EVERYTHING you will ever need.”
– Sylvia